Skip to content

Mapping vs Masking: The nerdy stuff that makes projection magic

20/06/2025

First: What is Video Mapping?

Video Mapping (also called projection mapping) is where the fun starts.
It’s about matching your video to the real-world surface. Think windows, doors, columns, weird angles every element of a building or object can be mapped, so your visuals hug the architecture instead of just sitting on top of it.

In other words:
The wall becomes part of the show.
Not just a flat screen, but a living, moving shape.

What it does:
– Lets you animate parts of the building separately
– Adds depth, motion and visual punch
– Creates the illusion that the building is alive

Example:

  • Windows light up one by one
  • A door bursts open in video
  • The whole building “melts”, shakes or cracks open

Then: What is Masking?

Masking is the ninja move. While mapping lets you fit visuals to a surface, masking hides parts of your projection, so only the bits you want are visible.

Think of it like cutting holes in your video beam:
you block out areas you don’t want light on (trees, windows, street signs), and you focus all the power on the parts that matter.

What it does:
– Avoids projecting where it’s not needed
– Keeps visuals clean and precise
– Focuses attention
– Makes you look pro instead of messy

Example:

  • Only the central facade lights up side walls stay dark
  • A logo floats perfectly on one part of the wall
  • Complex animations land exactly where they should

Why You Need Both

Here’s the deal:
Mapping = creative magic. Masking = technical precision.
You need both if you want your projection to hit hard and clean.

Without mapping → your video looks like a YouTube clip sprayed on a wall.
Without masking → your video bleeds everywhere and loses focus.


With both → the building becomes the screen. The audience gasps. Phones come out. Mission accomplished.

20 April 2025

How We Scout Locations for Maximum Visual Impact | Lumen Trails

Anyone can beam a projector at a wall. But not every wall will stop people in their tracks. That’s where location scouting comes in. And trust us we’re obsessed

11 February 2025

Gobo vs Video Projection: Which One Hits Harder?

Let’s cut through the fog (or beam through it, if you will). You’ve got a message. A logo. A mood. A mission. And you want to throw it on a wall, a street, a silo

17 March 2024

Our favorite Wild Projections so far

Wild Projection is an amazing way to capture attention. It creates a big impact, involves your brand, and offers a unique experience for marketing. It’s sure to get

Work with us
1
2
Last Page

Ready to light up the city?

Help us get to know your vision

Your contact details