Ronnie Flex SDL

We brought Ronnie Flex’s new album SDL to the streets with a bold wildbeaming campaign — from walls to street corners, the city became the canvas for the album’s powerful energy. SDL was everywhere. Ronnie Flex, one of the Netherlands’ most influential hip-hop and pop artists, was both literally and figuratively present. Known for hits like Energie and Blijf Bij Mij, he’s shaped the sound of a new generation. With SDL, the city became an extension of his new sound. Look around — SDL was impossible to miss.