After reaching the finals of the Europa League competition the club Eintracht Frankfurt wanted to take over their own city to gather as much support as possible for the final game.
For Frankfurt, during the nightfall we took over the city with 2 crewmembers and 2 walking beamers of 5000 lumen. And a big building with a projection of 20.000 lumen.
This campaign was a wonderful example of a total city take over. An impact campaign for brand awareness and a call to action for a brand.